Mount Holyoke, a private liberal arts women’s college that is gender diverse and the oldest member of the historic Seven Sisters colleges, seeks an innovative and proactive Associate Vice President for Marketing and Communications. In this newly created role, it will be critical to envision, develop and implement a comprehensive set of integrated marketing and communications strategies. These strategies, designed to advance the priorities of the College, will convey a clearly defined sense of Mount Holyoke’s values, shared achievements, aspirations, and identity as a place of providing intellectually adventurous education in the liberal arts and sciences.
Strategic and creative, the new AVP for Marketing and Communications will collaborate with Mount Holyoke’s highly engaged community to craft and implement a strategy that will amplify its distinctive mission and honor its rich traditions, creating a cohesiveness within the communications team and across stakeholders to strengthen the brand and messaging across all communications platforms (print, video, web and social media, media relations, community outreach, e.g.).
The successful candidate will possess a demonstrated capacity for creative leadership, an ability to oversee a large portfolio of responsibilities in communications and public affairs, and a keen appreciation and affinity for Mount Holyoke’s mission, liberal arts education, campus community and surrounding communities. They are expected to have at least eight years of experience with a proven track record in strategic and complex multi-channel marketing and communications, highly developed management skills, exceptional written and verbal communications skills and a clear appreciation for technology-based outreach strategies. Previous experience working in a transformational environment as a diplomatic disruptor is helpful. Candidates must be adept at establishing and achieving ambitious goals and demonstrate a collaborative attitude and deep desire to connect with all constituencies of a college campus.
Application Instructions
Mount Holyoke has retained Talent Citizen to assist in this recruitment. President Tracy Welsh and Senior Associate Eva Kotilinek are leading this search.
Please submit your resume and a cover letter outlining your interest, the reasons why you are best suited for the position and would be a great addition to the Mount Holyoke community, and where you learned of the position. Nominations and application materials should be sent directly to: MHC-AVPC@talentcitizen.com
